Spotlight on Broadway: A Snelgraphix Case Study

Broadway Theaters – New York City
Conventional comedy and tragedy theatrical masks. Author: • Wikimedia Commons

Conventional comedy and tragedy theatrical masks. Author: • Wikimedia Commons

Spotlight on Broadway – Case Study

GRAPHIC DESIGN, ANIMATION • COMMISSIONED BY: TV GALS MEDIA*

Commissioned by the City of New York's Mayor's Office of Media & Entertainment, as part of then Mayor Michael Bloomberg's TONY award winning initiative to promote the Broadway community and improve NYC tourism, Spotlight on Broadway* is a multimedia project that celebrates the legacy of Broadway and showcases each of its forty theaters.**

Each mini-documentary film depicts the history of the Great White Way through compelling storytelling by some of Broadway’s most legendary performers and creative professionals.

Snelgraphix worked closely with TV Gals* to provide motion graphic design on each of the following mini-documentaries:

Winter Garden Shubert Nederlander Lunt Fontanne Walter Kerr Foxwoods Belasco Ambassador Barrymore Vivian Beaumont American Airlines Gershwin Helen Hayes Imperial Neil Simon Brooks Atkinson Steven Sondheim Cort Music Box

(Click on the theater names above to view videos.)

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