Posts tagged shock and awe
Shockvertising!

Shock Advertising
Free Pretty Girl Shock and Awe Unedited Creative Commons D. Sharon Pruitt from Hill Air Force Base, Utah, USA •  Wikimedia Commons

Free Pretty Girl Shock and Awe Unedited Creative Commons D. Sharon Pruitt from Hill Air Force Base, Utah, USA • Wikimedia Commons

Shockvertising tactics make people angry, horrified, uncomfortable and offended.

Shock advertising tactics are extremely contrived and controversial.* This form of marketing relies on the emotional reactions of the public to sell products. Advertisers and marketers engage in approaches to communication that attempt to generate more than just water-cooler buzz. The more outraged the target demographic, the better. These kinds of tactics can get groups of angry people to flood social media with their complaints. Shock advertising doesn’t always work as intended, but when it does work, this technique shows us that even negative publicity can generate plenty of profit.*

(Mature content warning: The video below contains adult language not suitable for a general audience.)

Video: Shock Tactics In Advertising: The Shockumentary Starring BrewDog, Peta & More


 
ShockvertisingPatrick DelVecchioOutrage Marketing, shockvertising, shock advertising, shock and awe advertising, Simon Says Shock The Masses, shock marketing, shock, shock and awe, awe marketing, shock and awe advertising tactics, shock and awe marketing, shocking advertisements, Controversial Marketing, Controversial Marketing Campaigns, Marketing Controversy, shocked audience, outrage advertising, outrage marketing, outrageous ads, outrageous advertisements, guerrilla marketing, Guerrilla Marketing, Social Media Guerrilla Marketing, Marketing Campaign That Converts, shock advertising theory, shock advertising design, shock advertising examples, shock advertising case studies, shock advertising articles, shock advertising magazine articles, shock advertising designers, shock advertising campaigns, shocking content, clickbait advertising, clickbait, Rick Rolled, shock advertising and your mind, Controversial Mass Media Analysis, tabloid marketing, yellow journalism marketing, rumor marketing, gossip marketing, marketing hyperbole, marketing hype, anger advertising, anger marketing, sex sells, sex marketing, sex advertising, Subliminal Logos, Subliminal Logos and Neuromarketing, subliminal advertising, sex, rated x advertising, provocative advertising, provocative advertising tactics, provocative marketing, controversial marketing, controversial advertising, controversial ads, controversial marketing methods, provocative marketing methods, shockumentary, shock tactics in advertising, I'm feeling stellar, I'm Feeling Stellar, i'm feeling stellar, i'm feeling stella, GOOGLE SEARCH US OUT, motion graphics creator, release the Snyder cut, Neuromarketing Principle, neurology and advertising, Neuromarketing logos, neuromarketing blogs, neuromarketing blog, neuromarketiing, neurological linguistic programming, neuromarketing, Neuromarketing, Neuroscience, Neuroscience of Logo Design, Neuromarketing test, Neuro Design, consumer neurosciences, consumer neuroscience marketing, Consumer Neuroscience, consumer neuroscience, Gap and the Neuroscience of Logo Design, neurology, neuro, graphix, pataphysics, pataphysicist, PR Stunt, Patrick DelVecchio, DelVecchio Patrick 911, Delvecchio Patrick, Delvecchio Patrick 911, simon shack delvecchio patrick, delvecchio patrick 9/11, 9/11 delvecchio patrick, Patrick DelVecchio 9/11, 9/11, 9/11 Truther Movement Impact Examined, November 22, November 22 1963, November 22 1963 news, November 22nd 1963, August 22 1969, 8/22/69, 8/22/1969, 22/8/1969, 22/8/69Comment